It was his first big speech as head of Sony’s game business, but the news Kazuo Hirai gave us was the delay of “Home.”
He also showed us a controller that vibrates _ not much of a technological razzle dazzle.
Even Hirai called it an item of nostalgia!
Ken Kutaragi, his predecessor, announced a price cut at last year’s show.
But no such news this time around.
It would have been so deja vu, as Hirai noted.
Sony is a treasure chest of great technology, and it’d seem like a speech before game fans would be filled with forward-looking news for reporters like us to write about.
Instead, Hirai spent much of his time acknowledging the failure of the PS3, and saying games had to appeal to a wider audience (an homage to Nintendo’s strategy).
It’s fascinating to see how a dominant game machine thrives on its success to build even more success.
The longest lines at the show were in front of the Wii games _ and these were at the booths of software makers.
Nintendo doesn’t take part in the Tokyo Game Show.
Of course, except two years ago, when Nintendo’s president, Satoru Iwata, was invited to speak and showed us the wand for the Wii.
The Wii is now gaining more violent/adult-oriented games that we don’t usually associate with Nintendo.
Like “Biohazard” on Wii.
I didn’t have time to stand in line to try them, but rather intriguing.
Meanwhile, both Sony and Microsoft were trying to do a Wii-number with their lineup, expanding their appeal to those who aren’t “core gamers.”
Sony delays virtual world, shows rumble controller
Struggling Sony
Sony stocks are down on the earnings report a day earlier that showed, as with most things in life, if one things goes right, then another thing won’t, especially in a sprawling empire of a company like Sony.
Startup costs for the PlayStation 3 are sending gaming operations into the red, and countered the positive effects from a recovery in electronics on its flat-panel TVs.